[ About ]

About

Product designer. Five years across interface, brand and systems — now taking on projects.

Isaque Valle, UI/UX Product Designer

Isaque Valle

UI/UX Product Designer

Background

I started in graphic design and brand identity. In product teams I found what interests me: the interface decision that becomes a component and a token, and holds product-wide.

At Braip I did internal brands, event spaces and plenty of B2C pieces. In parallel I moved into the design system: Figma variables, motion tokens, and the unglamorous work of keeping it consistent while the product changes.

That's where I want to be. I like real constraints: deadline, legacy, small team.

My process

  1. Framing

    The business decision behind the request. A screen brief usually hides a flow problem.

  2. Evidence

    Benchmarks, usage data, support calls. To decide, not to write a thesis.

  3. Design

    Flow, states, edge cases. Component before screen, token before component.

  4. Validation

    Prototype tested with users or reviewed with engineering, by risk level.

  5. Delivery

    Specs, published tokens, follow-through to production.

Tools

  • Figma
  • Figma Variables
  • Design Tokens
  • Prototyping
  • Nuxt / Vue
  • Tailwind CSS
  • Maze
  • Hotjar
  • Notion